October 2005

China - First impressions of the next global wave

Posted by Grant Brewer on 01 Oct 2005 | Comments (0)

All organisations need to understand their global context if they are to create successful and sustainable strategy given the unavoidable impact of globalisation in the modern economy. This isn't only applicable to private companies - public sector leaders also need to see themselves as developing a country that will be competitive on a global scale.

China is one country that will have a large role to play in the world of the future - partly because of its large economy (which although currently about 20% to 30% of the US economy is growing at more than twice the rate of most Western economies), partly because its large population creates an enormous domestic marketplace that will fuel this economic growth, and partly because it seems to be manufacturing a part of almost everything you buy these days. As a result, any strategy that responds to globalisation should be acknowledging the role of China. We need to understand China if we are to take the country seriously and develop realistic strategies that either defend against China's growing impact or, better, capitalise on and gain from China's growing influence.