Why are products so complex?
Posted by Grant Brewer
Technology and progress were meant to make us more productive and make life easier. We were meant to be enjoying more leisure time, whilst technology helped us get the job done. We know that this idea was far from the truth, but there is still a nagging doubt that life (and the products and services we consume whilst living) have become more complex to deal with rather than less complex. One of the keys to overcoming the challenge is to stop trying to please everyone -- accept that some potential customers won't buy your product or service, and this takes courage. Good strategy often requires the courage to take such a stand. If you get your product portfolio right and get customers to understand your products you might be on the road to creating value through product leadership. And that might help you lower the cost of sales and lower support costs as you get the right product to the right consumer, just when they want it.
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Vodafone to Offer Apple’s iPhone in Ten Markets
Posted by Grant Brewer
Vodafone to Offer Apple’s iPhone in Ten Markets
Vodafone today announced it has signed an agreement with Apple to sell the iPhone in ten of its markets around the globe. Later this year, Vodafone customers in Australia, the Czech Republic, Egypt, Greece, Italy, India, Portugal, New Zealand, South Africa and Turkey will be able to purchase the iPhone for use on the Vodafone network.
Best press release I’ve seen in years. 56 words, short and to the point. No mention of exclusivity, so the presumption is that other carriers will have the iPhone in these markets, too.
(Via Daring Fireball.)