Cracking your next product implementation
Posted by Grant Brewer
The strategy development and the design of products or services has been completed. Now onto your next leadership challenge: surviving a successful product launch. Surviving is a good choice of words, because product or service development and the subsequent implementation can be a real challenge. Often, the organisations focus on the product design and development because this is seen to be the innovative and glamorous process. This is at the expense of the good product implementation, without which a good idea never sees the light of day.
Any project to implement a new product is going to be a challenge, will suffer changing requirements and hostile deadlines. Good managers know that this is a reality, yet understand how to manage the expectations and demands so that the collective effort results in a better product or services for the business and its customers.
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Essays | Strategy | Intelligence Strategym
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implementation (10) | product strategy (2) | operations (2) | product design (1) | high performance (1)